“Let's treat books with the same acknowledgment we do with clothing and sneakers.”- Noel Bronson.
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I've never felt the need to pin a letter to our readers before we release the magazine, as I do now. In life, it is common that we face obstacles. Whether you're embarking on a journey of love or trying to build a company, it never fails, shit happens. I came up with this idea that we should have a series called Conversations. All of this stemmed from my love-hate relationship with social media and why I believe that it messed with the way we communicate. The end goal of this series is to produce 4 issues, different colors and dope artwork to serve as a collectible item.
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If we do things like other people in the industry, we won't be creating any real change or any real value. The key to creating anything is believing in your product, building a great structure and having a team that's is highly involved in the culture of your product. Most importantly building a community and a lifestyle; here are a few pointers I gathered up from watching Bohemian Rhapsody.
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